The Samsung Experience Store represents its sixth, largest and most immersive Samsung Experience Store in Canada to date, and ushers in a new era of retail excellence for Samsung’s Canadian operations. The two-storey, 21,000 ft² store features a fluid, contemporary design created to enhance the retail experience and delight visitors’ through innovative, hands-on participation.

Designed by Quadrangle Architects, the new Samsung store is located in Toronto’s Eaton Centre, and is designed to deliver and facilitate an immersive, hands-on, personalized advice and instruction, and includes a full calendar of social experiences including design workshops and on-site cooking demonstrations.  The HIDI Group provided Mechanical, Electrical and Lighting design by ALULA Lighting for the retail fit-up on level 3 (8,877 ft²) and level 4 (11,568 ft²).